Venue (Overarching) — Content Guide

1

Hero Banner

H1 Venue Name Up to 10 words

Label Address / Location 3–6 words

Label Popular Activities Tags 3–6 words

Label On This Page Anchor Links 6–12 words

IMG

Hero Banner Image 16:9 — 1920×1080

2

Welcome / Overview

H2 Welcome Heading Up to 10 words

Para Welcome Body Copy Up to 100 words

CTA CTA Button (e.g. "Centenary Exhibition") 2–4 words

IMG

Overview Badge / Logo Image 1:1 — 260×260

3

What You Can Do

H2 Section Heading Up to 10 words

Card Activity Card Title ×7 (What's On, Get Food and Drink, Museum and Gallery, Local and Family History, Schools, Library, Venue Hire) 14–21 words

Card Activity Card Description ×7 Up to 100 words

IMG

Activity Card Images ×7 16:9 — 640×360

4

What's On

H2 Section Heading Up to 10 words

Label Filter Tabs (Featured, Music, Theatre, Exhibitions, Films, etc.) 8–12 words

Card Event Card Title ×4 20–40 words

Card Event Card Description ×4 40–60 words

Label Event Card Venue Label ×4 8–16 words

IMG

Event Card Images ×4 16:9 — 640×360

5

Opening Hours / Amenities

H2 Section Heading Up to 10 words

Label Tab Labels (Opening Hours, Amenities, Cafes, Events) 4–6 words

H3 Opening Hours Sub-heading Up to 10 words

Para Opening Hours Intro Copy Up to 100 words

Data Days & Times Table (Monday–Sunday) 14–21 words

6

Finding Us

H2 Section Heading Up to 10 words

Para Location Body Copy Up to 100 words

List Travel Options (By Car, By Bus, By Cycling, Walking Routes) 4–8 words

CTA See More Button 2–3 words

IMG

Map / Location Image 16:9 — 960×540

7

Plan Your Visit

H2 Section Heading Up to 10 words

Para Intro Body Copy Up to 100 words

H3 Changing Places Room Sub-heading Up to 10 words

Para Changing Places Room Description Up to 100 words

Label Dementia-Friendly Signage Label 2–4 words

List Facility List (Parking, Wi-Fi, Baby Changing, Cafe, Free Entry, Lift) 6–12 words

8

Help Us Keep Improving (Global)

H2 Section Heading Up to 10 words

Para Body Copy Up to 100 words

11

Header Navigation (Global)

List Primary Nav Items (What's On, Visit & Explore, Read & Learn, Hire a Space, Participate & Support) 10–15 words

Label Utility Links (Search, Account, Tickets) 3–5 words